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TCO II E9 3. ALICE BEGINS ANALYZING KO

The Consulting Offer 2: 9 Alice's R2 Case Interview - Bottling Case – 1m 18s

Up Next in The Consulting Offer 2: 9 Alice's R2 Case Interview - Bottling Case

  • TCO II E9 4. KEVIN CHANGES A KEY ASSU...

    A pricing assumption is made and Alice tries to explain what pricing strategy each company will pursue. She does not quickly articulate her initial hypotheses.

  • TCO II E9 5. ALICE ANALYZES THE BOTTL...

    Alice is good at quickly breaking down the issues, here in economic terms. However, she struggles just a little to quickly, and correctly, offer a preliminary hypotheses.

  • TCO II E9 6. ALICE ANALYZES THE BOTTL...

    Working off Kevin’s hints, Alice is able to determine why the gross margin changes and identifies a factor that can offset the decline in margins.